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“Aggregate Information” means information about groups or categories of data, which does not identify and cannot reasonably be used to identify an individual.
“Anonymous Information” means information that does not directly or indirectly identify, and cannot reasonably be used to identify, an individual.
“Flash Cookies” means local shared objects that are used to store personalized information based on visits to websites or social media sites.
“Personal Information” means information that identifies (whether directly or indirectly) a particular individual, such as the individual’s name, postal address, email address or telephone number. When Anonymous Information is directly or indirectly associated with Personal Information, this Anonymous Information is also treated as Personal Information.
Types of Information HiccAway Collects
We collect two basic types of information – Personal Information and Anonymous Information. We may use personal and anonymous information to create a third type of information – Aggregate Information.
Personal Information. There are several places where HiccAway gives you an opportunity to provide your Personal Information to HiccAway. HiccAway may ask you to provide Personal Information when you engage in certain activities on our website, Amazon stores, or our social media sites, such as: signing up for the HiccAway newsletter; purchasing products via our Amazon store, or participating in social media activities involving third-party providers such as Facebook, Twitter, YouTube, Instagram, Snapchat, Pinterest, Swarm, or Yelp, whether at this website, the Amazon stores or our social media websites; filling out a survey; sending feedback; downloading, installing or using an application; registering for sweepstakes or contests; or using a cell phone to send text messages to, or call, HiccAway.
If you choose to share any Personal Information with HiccAway, you will see that the amount and type of Personal Information HiccAway requests depends on how you use the corresponding website, Amazon stores, or our social media sites. It is completely optional for you to engage in these activities. Depending upon the activity, the information HiccAway asks you to provide will be identified as mandatory or voluntary. If you do not provide the mandatory data with respect to a particular activity, you will not be able to engage in that activity.
While you can generally browse our website without informing HiccAway about who you are, or revealing Personal Information about yourself, HiccAway is still able to determine your IP address, which will reveal your location to HiccAway. HiccAway may use your IP address, together with other Personal Information that you may provide to us, such as your email address, to communicate with you directly about products and services that HiccAway believes may be of interest based on your activity on our website, Amazon stores, or our social media sites.
Anonymous Information. In general, you can browse our website or Amazon stores without telling HiccAway who you are or revealing any Personal Information about yourself. HiccAway, however, collects your computer’s and/or mobile device’s IP address, which you necessarily disclose when you visit a website, social media site or download or use an application so that data (such as the web pages you request) can be sent to your computer or mobile device. Our website Amazon stores, and our social media sites utilize Cookies. HiccAway may use Cookie data to recognize you when you visit our website, Amazon stores, or our social media sites in the future, to troubleshoot how these sites ares operating, and for internal analysis of how people use our sites. Should you decide not to accept Cookies from our sites, you will limit the functionality HiccAway can provide you.
Aggregate Information. We may use Google Analytics, third-party data analytics tools, and/or third-party licensors to (i) monitor traffic on our website, our Amazon stores, or our social media sites. Such tools are for HiccAway’s business purposes and help us to provide the kind of user-friendly, up-to-date information that online users expect to find. Personal Information is not monitored or collected through this process and Aggregate Information does not include (directly or by inference) any information identifying you or any identifiable individual.
Participation in Activities. When you engage in certain activities on our website, Amazon stores, or our social media sites, such as by registering or logging in as a user on our website, purchasing products from our Amazon stores, or by sending HiccAway a message via one of our sites, HiccAway may ask you to provide Personal Information. In order to engage in such activities, you may be required to provide information that allows HiccAway to know the specifics of who you are, where you reside, and may include, without limitation, your name, email address, billing address, and shipping address. If you choose to share any Personal Information with HiccAway, you will see that the amount and type of Personal Information HiccAway requests depends on how you use our sites. It is optional for you to engage in these activities. Depending upon the activity, some of the information HiccAway asks you to provide is identified as mandatory and some is voluntary. If you do not provide the mandatory data with respect to a particular activity, you will not be able to engage in that activity.
Examples. Examples of the type of information HiccAway may collect and store include: first and last name; age, birthday, gender, address including shipping address, email address, telephone number(s), device profile, Facebook ID, Google Plus ID, Twitter Profile URL, LinkedIn Plus ID, Snapchat ID, Instagram ID, social media site IDs, Cookies, application unique identifiers (UIDs), custom identifiers, and application identifiers.
Children’s Online Privacy Protection
We recognize the need to provide further privacy protections with respect to Personal Information we may collect from children under 13 years of age (“Children”) on our website, Amazon stores, and our social media sites. Some of the features on our sites may be age-gated, which means that access and/or use by children is restricted or prohibited. We do not knowingly collect Personal Information from children under the age of 13 in connection with those features. Of course, HiccAway cannot prevent certain users, including children, from fraudulently representing their age in order to gain access to websites or social media sites.
In the event HiccAway knowingly collects Personal Information from Children, HiccAway will take additional steps to protect Children’s privacy, including notifying parents about our information practices with regard to Children, including:
How HiccAway Collects Your Information
HiccAway may use your IP address to, among other things: (a) help diagnose problems with our website, Amazon stores, or our social media sites, and administer and improve these sites; (b) measure the use of our sites; (c) identify the type of web browsers used, the pages viewed, the web location from which a visitor found our website, Amazon stores, or our social media sites, and the search terms and search engines used to find our sites; and (d) gather other web analytics information relating to visitors’ uses and navigations of our sites. If you choose to use a mobile device with our website, Amazon stores, or social media sites your location information may be shared. On occasion HiccAway may aggregate this data with data from other users to track overall visitor traffic patterns and provide this Aggregate Information to vendors, business partners, or other parties to demonstrate the amount of interest in our website, Amazon stores, and social media sites, and to help HiccAway plan for technical infrastructure requirements, and for other reasons.
Use of Your Information by HiccAway
HiccAway may use your information, including Personal Information, for particular activities, including, without limitation: verifying your identity; customer service, customer relationship management (CRM), marketing and research; providing promotional and other information to you (such as through email marketing) on behalf of HiccAway, affiliates of HiccAway and HiccAway business partners; responding to your requests; sending you text messages, push notifications, and other notifications through our social media sites and/or your mobile device; contacting you regarding administrative notices; providing you with products and services that you request; receiving payments for the products and services you purchase, communicating with you about your account; detecting, investigating and preventing activities that may violate our policies or be illegal.
HiccAway may share your information with its Affiliates or business partners in connection with any of the foregoing activities. In addition, HiccAway’s Affiliates may have access to your information to perform services on behalf of HiccAway such as in connection with the aforementioned activities. The privacy policies of HiccAway’s Affiliates and business partners will govern how they use your Personal Information.
If payments are involved, we must release your credit card information to credit card authorization service providers and associated banks to process your payment for purchases, returns or refunds. We do not access, maintain or store your banking or credit/debit card information.
From time to time, HiccAway may provide you the opportunity to participate in contests, sweepstakes, or surveys on our website, Amazon stores, or social media sites. If you participate, we will request certain Personal Information from you. Participation in these surveys, sweepstakes or contests is completely voluntary and you therefore have a choice whether or not to disclose this information. The requested information may include name, address, date of birth and email address. We may share this information with our service provider or co-sponsors for the contest, sweepstakes, or survey.
Online Tracking and Advertising
Sharing Your Information with Other Companies and Third-Parties
If you have a registration or other type of account with HiccAway, we may associate this tracking data with your account, in which case we will treat it as Personal Information. Specifically, HiccAway retains the right to share Anonymous Information and Aggregate Information with third parties for any reason.
HiccAway may share or otherwise disclose your Personal Information to third-party service providers contracted by HiccAway or affiliates to assist with internal marketing efforts for HiccAway and its affiliates.
We will not share your Personal Information outside of HiccAway or HiccAway Affiliates except in limited circumstances, including:
Since HiccAway’s database is a business asset, in the event HiccAway is reorganized or becomes part of another organization, by continuing to use our website, Amazon stores, or social media sites you consent to the sale, assignment, or transfer of your Personal Information to a successor that acquires substantially all of the business assets of HiccAway, or to a HiccAway Affiliate, as applicable.
Your Controls and Choices
If you request to receive information from us, we presume that you have given us permission to communicate that information to you directly either by mail, e-mail, text message, social media, telephone or other form of communication. Further, if you choose to use e-mail, text messaging or telephone for communications about HiccAway, such as regarding a product review or past experience, we will presume again that you have given us permission to communicate with you about the information you have shared publicly.
We provide you with the ability to exercise certain controls and choices regarding our collection, use and sharing of your Personal Information. Your controls and choices may include:
Notice to California Residents – California Consumers Privacy Act (CCPA)
California Civil Code Section 1798.100 permits users who are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. HiccAway, through our website or social media sites collects Personal Information that identifies, relates to, describes, references, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular California consumer or household. To learn more about the Personal Information we may have collected, and what your rights are under the CCPA, please review our Notice to California Residents. CCPA Policy
Notice to International Residents
Please be aware that, if you do not allow us to collect Personal Information from you, we may not be able to deliver certain products and services to you, and some of our services may not be able to take account of your interests and preferences. If you have questions regarding the specific Personal Information about you that we process or retain, please contact info@HiccAway.com.
The security, integrity and confidentiality of your Personal Information are extremely important to us. We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. We have implemented what we believe to be reasonable precautions and safeguards to protect the security of data and information. For example, we use a PCI vendor partner for the collection and processing of all bank card information. We also may encrypt information using secure socket layer technology (SSL), whereby your information is converted into tiny bits of encrypted code that cannot be read by others during transmission. Our servers use this SSL technology to protect your information.
However, HiccAway cannot guarantee against any loss, misuse, unauthorized disclosure, alteration or destruction of data or Personal Information, including credit card information that is provided to us. While HiccAway strives to protect your Personal Information, HiccAway cannot guarantee the security of any information you transmit to or from our website or social media sites, by email or otherwise, and you provide such information at your own risk.
You understand and acknowledge that: (a) there are security and privacy limitations in computer systems and on the Internet which are beyond the control of HiccAway; (b) the security, integrity, and privacy of any and all information and data exchanged between you and HiccAway through our website, Amazon stores, or our social media sites, including Personal Information, cannot be guaranteed; and (c) any such information and data may potentially be viewed or tampered with by a third-party while such information or data is being used, transmitted, processed, or stored.
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